Nature of Business
From its humble beginnings in 1968 as a family operation in a shop house at Tanjong Pagar Road, Sultana Traders became a registered business in 1975.
We started off with supplying all kinds of spices, both ground and whole. Ground spices came in dry and paste forms, the latter being in high demand in the early days.
As the customer base expanded, and our business with it, we also began to supply other provisions, including meat, poultry and dairy products, both fresh and frozen.
We moved to the present location at Block 35 Telok Blangah Rise in 1983, and have continued to enlarge our offerings to meet the needs of our valued customers, ranging from the man-in-the-street to major hotels and clubs.